TOMS wanted a way to get more people involved in the One for One movement, specifically through their presence on third-party retail sites. Seam Society by TOMS is a community of fashion brands that shoppers can feel good about. Through a presence at multiple touch points, shoppers will be inspired to purchase items that have a positive impact, all while feeling like they are shopping at a high end fashion brand.
2016: Experiential Design, Environmental Design, Digital Design